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<channel>
	<title>menukarma blog</title>
	<link>http://www.menukarma.com/blog</link>
	<description>online restaurant marketing blog</description>
	<pubDate>Sun, 22 Feb 2009 04:41:17 +0000</pubDate>
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	<language>en</language>
			<item>
		<title>Chefs of the Diaspora Series</title>
		<link>http://www.menukarma.com/blog/food-and-wine-events/chefs-of-the-diaspora-series/</link>
		<comments>http://www.menukarma.com/blog/food-and-wine-events/chefs-of-the-diaspora-series/#comments</comments>
		<pubDate>Sun, 22 Feb 2009 04:38:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Food and Wine Events]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/food-and-wine-events/chefs-of-the-diaspora-series/</guid>
		<description><![CDATA[
Join Chef Bryant Terry for the launch of his new book (The Vegan Soul Kitchen) and a wine and  hors d&#8217;oeuvres reception hosted by Weyland Southon of Hardknock Radio, Chef Terry will lead a conversation about food politics then sign copies of his new book.
Get tickets for Chefs of the Diaspora Series
More food and wine [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://vegansoulkitchen.eventbrite.com/" target="_blank"><img src="http://images.eventbrite.com/logos/276939333.jpg" alt="Chefs of the Diaspora Series" width="161" height="200" /></a></p>
<p>Join Chef Bryant Terry for the launch of his new book (The <a href="http://www.amazon.com/gp/product/0738212288?ie=UTF8&amp;tag=theprofitlabi-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0738212288">Vegan Soul Kitchen</a><img src="http://www.assoc-amazon.com/e/ir?t=theprofitlabi-20&amp;l=as2&amp;o=1&amp;a=0738212288" style="border: medium none  ! important; margin: 0px ! important" width="1" border="0" height="1" />) and a wine and  hors d&#8217;oeuvres reception hosted by Weyland Southon of Hardknock Radio, Chef Terry will lead a conversation about food politics then sign copies of his new book.</p>
<p>Get tickets for <a href="http://vegansoulkitchen.eventbrite.com/" target="_blank">Chefs of the Diaspora Series</a></p>
<p>More <a href="http://www.eventbrite.com/directory/California/San+Francisco/food" target="_blank">food and wine events in San Francisco</a> from <a href="http://www.eventbrite.com/" target="_blank">Eventbrite</a></p>
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		<title>Indigo in Honolulu</title>
		<link>http://www.menukarma.com/blog/places-i-have-actually-eaten/indigo-in-honolulu/</link>
		<comments>http://www.menukarma.com/blog/places-i-have-actually-eaten/indigo-in-honolulu/#comments</comments>
		<pubDate>Mon, 22 Dec 2008 02:19:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places I have actually eaten]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/places-i-have-actually-eaten/indigo-in-honolulu/</guid>
		<description><![CDATA[
Indigo restaurant offers a signature blend of Asia, French &#38; Mediterranean cuisine, creating a balance &#38; harmony that delights any palate. The picturesque restaurant located on the edge of modern Honolulu &#38; Historic Chinatown, in the heart of the culture &#38; arts district, is an oasis of tropical glamour, with indoor &#38; outdoor seating. MENU [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.menukarma.com/menus/menu-for-indigo-in-honolulu" target="_blank"><img src="http://images.eventbrite.com/static/venues/46_indigo.jpg" alt="indigo" width="265" height="192" /></a></p>
<p><a href="http://www.eventbrite.com/venues/West/Hawaii/Honolulu/45/Indigo/" target="_blank">Indigo restaurant</a> offers a signature blend of Asia, French &amp; Mediterranean cuisine, creating a balance &amp; harmony that delights any palate. The picturesque restaurant located on the edge of modern <a href="http://www.eventbrite.com/venues/West/Hawaii/Honolulu" title="Honolulu Venues" target="_blank">Honolulu</a> &amp; Historic Chinatown, in the heart of the culture &amp; arts district, is an oasis of tropical glamour, with indoor &amp; outdoor seating. <a href="http://www.menukarma.com/menus/menu-for-indigo-in-honolulu" target="_blank">MENU </a></p>
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		<item>
		<title>Zelo</title>
		<link>http://www.menukarma.com/blog/places-i-have-actually-eaten/zelo/</link>
		<comments>http://www.menukarma.com/blog/places-i-have-actually-eaten/zelo/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 07:48:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places I have actually eaten]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/places-i-have-actually-eaten/zelo/</guid>
		<description><![CDATA[
Zelo (pronounced ZAY-low) is a contemporary Italian restaurant located on the corner of South 9th Street and Nicollet Mall in downtown Minneapolis in the historic Medical Arts Building. It is just blocks away from the Convention Center, a convenient walk from most hotels. Valet is available Monday through Saturday evenings. Quickly nominated for Best Italian [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.menukarma.com/menus/menu-for-zelo-in-minneapolis" target="_blank"><img src="http://images.eventbrite.com/static/venues/560_zelo.jpg" alt="Zelo" width="265" height="145" /></a></p>
<p><a href="http://www.eventbrite.com/venues/Midwest/Minnesota/Minneapolis/558/Zelo/" target="_blank">Zelo</a> (pronounced ZAY-low) is a contemporary Italian restaurant located on the corner of South 9th Street and Nicollet Mall in downtown Minneapolis in the historic Medical Arts Building. It is just blocks away from the Convention Center, a convenient walk from most hotels. Valet is available Monday through Saturday evenings. Quickly nominated for Best Italian in the Twin Cities, it is a definite to-go-spot for diners downtown. <a href="http://www.menukarma.com/menus/menu-for-zelo-in-minneapolis">MENU</a></p>
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		<item>
		<title>Topolobampo</title>
		<link>http://www.menukarma.com/blog/places-i-have-actually-eaten/topolobampo/</link>
		<comments>http://www.menukarma.com/blog/places-i-have-actually-eaten/topolobampo/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 07:45:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places I have actually eaten]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/places-i-have-actually-eaten/topolobampo/</guid>
		<description><![CDATA[
Just &#8220;Topolo&#8221; thats what people-in-the-know call it. Frontera Grills sister restaurant, Topolobampo, shares the front door and bar. But then the sister flaunts her own. If Frontera rocks and claps, Topolo slinks. She is the quiet, sleek, classy sister. And she invites you into an elegant Mexican fantasy world and to dress up a notch [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.menukarma.com/menus/menu-for-topolobampo-in-chicago"><img src="http://images.eventbrite.com/static/venues/352_topolobampo.jpg" alt="Topolobampo" width="265" height="131" /></a></p>
<p>Just &#8220;Topolo&#8221; thats what people-in-the-know call it. Frontera Grills sister restaurant, <a href="http://www.eventbrite.com/venues/Midwest/Illinois/Chicago/350/Topolobampo/" target="_blank">Topolobampo</a>, shares the front door and bar. But then the sister flaunts her own. If Frontera rocks and claps, Topolo slinks. She is the quiet, sleek, classy sister. And she invites you into an elegant Mexican fantasy world and to dress up a notch for its incomparable, authentic, regional flavors. <a href="http://www.menukarma.com/menus/menu-for-topolobampo-in-chicago" target="_blank">MENU</a></p>
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		<item>
		<title>WD-50</title>
		<link>http://www.menukarma.com/blog/places-i-have-actually-eaten/wd-50/</link>
		<comments>http://www.menukarma.com/blog/places-i-have-actually-eaten/wd-50/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 07:36:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places I have actually eaten]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/places-i-have-actually-eaten/wd-50/</guid>
		<description><![CDATA[
wd~50 opened at 50 Clinton Street, between Rivington and Stanton, on Manhattan&#8217;s Lower East Side on April 9th, 2003. The 65 seat restaurant occupies a former bodega and has a full bar. The restaurant also offers private dining in its wine cellar for up to fourteen people. MENU
]]></description>
			<content:encoded><![CDATA[<p><img src="http://images.eventbrite.com/static/venues/1259_wd50.jpg" alt="WD-50" width="265" height="198" /></p>
<p><a href="http://www.eventbrite.com/venues/Northeast/New+York/New+York+City/1257/WD-50/" target="_blank">wd~50</a> opened at 50 Clinton Street, between Rivington and Stanton, on Manhattan&#8217;s Lower East Side on April 9th, 2003. The 65 seat restaurant occupies a former bodega and has a full bar. The restaurant also offers private dining in its wine cellar for up to fourteen people. <a href="http://www.menukarma.com/menus/menu-for-wd-50-in-new-york-city" target="_blank">MENU</a></p>
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		<title>Fleur de Lys</title>
		<link>http://www.menukarma.com/blog/places-i-have-actually-eaten/fleur-de-lys/</link>
		<comments>http://www.menukarma.com/blog/places-i-have-actually-eaten/fleur-de-lys/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 07:27:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places I have actually eaten]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/places-i-have-actually-eaten/fleur-de-lys/</guid>
		<description><![CDATA[
Considered the most romantic dining room in San Francisco, Fleur de Lys has played host to the city&#8217;s finest for over 45 years. Our new &#8220;Salon&#8221;, offers semi-private dining with closable draperies for parties of 10-12. The &#8220;Alcove&#8221; offers semi-private dining for 20-25 guests. Both the Alcove and Salon are available for two seatings nightly. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://menukarma.com/menus/menu-for-fleur-de-lys-in-san-francisco" target="_blank"><img src="http://images.eventbrite.com/static/venues/273_fleur_de_lys.jpg" alt="Fleur de Lys" width="265" height="197" /></a></p>
<p>Considered the most romantic dining room in San Francisco, <a href="http://www.eventbrite.com/venues/West/California/San+Francisco/271/Fleur+de+Lys/" target="_blank">Fleur de Lys</a> has played host to the city&#8217;s finest for over 45 years. Our new &#8220;Salon&#8221;, offers semi-private dining with closable draperies for parties of 10-12. The &#8220;Alcove&#8221; offers semi-private dining for 20-25 guests. Both the Alcove and Salon are available for two seatings nightly. Fleur de Lys may be available for buy-outs. The restaurant seats a maximum of 105 people. The private wine room, seats from 14 to 16 guests. There is one seating nightly, allowing a broader range of seating times as well as the flexibility to set a pace that best fits the needs for your party. <a href="http://menukarma.com/menus/menu-for-fleur-de-lys-in-san-francisco" target="_blank">MENU</a></p>
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		<title>Craftsteak New York</title>
		<link>http://www.menukarma.com/blog/places-i-have-actually-eaten/craftsteak-new-york/</link>
		<comments>http://www.menukarma.com/blog/places-i-have-actually-eaten/craftsteak-new-york/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 07:02:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places I have actually eaten]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/places-i-have-actually-eaten/craftsteak-new-york/</guid>
		<description><![CDATA[
Craftsteak New York redefines the concept of a steakhouse by focusing on beef sourced from the world&#8217;s top ranchers and artisanal producers and dry-aging it in the restaurant&#8217;s own aging room. Several ages of beef are on the menu at any given time allowing guests to experience the various flavours and textures of aged beef. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.menukarma.com/menus/menu-for-craftsteak-in-new-york-city" target="_blank"><img src="http://images.eventbrite.com/static/venues/1248_craftsteak_new_york_.jpg" alt="Craftsteak New York" width="265" height="138" /></a></p>
<p><a href="http://www.eventbrite.com/venues/Northeast/New+York/New+York+City/1246/Craftsteak+New+York+/" target="_blank">Craftsteak New York</a> redefines the concept of a steakhouse by focusing on beef sourced from the world&#8217;s top ranchers and artisanal producers and dry-aging it in the restaurant&#8217;s own aging room. Several ages of beef are on the menu at any given time allowing guests to experience the various flavours and textures of aged beef. <a href="http://www.menukarma.com/menus/menu-for-craftsteak-in-new-york-city" target="_blank">Craftsteak</a> features a 11-seat raw bar serving the freshest oyesters, crudo and marinated and chilled seafood. The restaurant also enjoys wonderful Hudson River and High Line views and a painting of the High Line by Stephen Hannock.  I think my little brother, Anthony Mardach used to work there or maybe still does.  <a href="http://www.menukarma.com/menus/menu-for-craftsteak-in-new-york-city" target="_blank">MENU<br />
</a></p>
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		<title>Nutritional Receipts</title>
		<link>http://www.menukarma.com/blog/restaurant-marketing/nutrition-information-technology/</link>
		<comments>http://www.menukarma.com/blog/restaurant-marketing/nutrition-information-technology/#comments</comments>
		<pubDate>Thu, 31 Jan 2008 05:43:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Restaurant Marketing]]></category>

		<category><![CDATA[NRN]]></category>

		<category><![CDATA[nutrition]]></category>

		<category><![CDATA[technology]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/restaurant-marketing/nutricate-receipt-system/</guid>
		<description><![CDATA[To feed the growing consumer hunger for nutritional information, restaurant operators continue to enlist new technologies.
For Ontario-based pita sandwich chain Extreme Pita, the answer may be something called the Nutricate Receipt System&#8230;

The Nutricate Receipt System, which automatically prints nutritional information on the customer receipt, is the brainchild of Jay Ferro, CEO of Nutricate Inc.  [...]]]></description>
			<content:encoded><![CDATA[<p class="Body">To feed the growing consumer hunger for nutritional information, restaurant operators continue to enlist new technologies.</p>
<p class="Body">For Ontario-based pita sandwich chain <a href="http://www.extremepita.com/" title="nutricate customer" target="_blank">Extreme Pita</a>, the answer may be something called the Nutricate Receipt System&#8230;</p>
<p class="Body"><img src="http://www.menukarma.com/blog/wp-content/uploads/2008/01/croppednutricatereceipt.jpg" alt="Nutricate Receipt System" /></p>
<p class="Body">The Nutricate Receipt System, which automatically prints nutritional information on the customer receipt, is the brainchild of Jay Ferro, CEO of <a href="http://www.nutricate.com/" title="Nutricate" target="_blank">Nutricate Inc</a>.  Ferro is also part owner of Santa Barbara-based Silvergreen&#8217;s, and says he was inspired to develop the Nutricate Receipt System by the number of customer requests for the nutritional breakdown of menu items they get at the Silvergreen&#8217;s restaurants.</p>
<p class="Body">The system, which provides information for the foods a customer has actually ordered, is a great improvement over pre-printed nutritional &#8220;brochures&#8221;, according to Ferro.  &#8220;The Nutricate System knows exactly what you are going to eat&#8221;, he said.  &#8220;We enlisted a team of nutrition professionals to analyze the Silvergreens&#8217; menu and calculate the nutritional information for each of more than 400 ingredients.  Our sales rose by 25 percent in the year following the release of the dietary information and installation of the reporting technology&#8221;, Ferro said.</p>
<p class="Body">The results were so good at Silvergreen&#8217;s, Ferro decided to launch Nutricate Inc and offer his receipt-based nutrition information system to other restaurant chains.</p>
<p class="Body"> <a href="http://www.menukarma.com/blog/restaurant-marketing/nutrition-information-technology/#more-29" class="more-link">(more&#8230;)</a></p>
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		<title>Nutrition Metadata</title>
		<link>http://www.menukarma.com/blog/restaurant-marketing/nutrition-metadata/</link>
		<comments>http://www.menukarma.com/blog/restaurant-marketing/nutrition-metadata/#comments</comments>
		<pubDate>Mon, 14 Jan 2008 01:53:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Restaurant Marketing]]></category>

		<category><![CDATA[nutrition]]></category>

		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/restaurant-marketing/nutrition-metadata/</guid>
		<description><![CDATA[
Government-imposed food labeling requirements have had a profound influence on the packaged food industry.  They have also trained the consumer to expect nutritional information to be available whenever they make a food purchase.  It will probably be a long time before restaurants are required to disclose nutritional information, but it&#8217;s not a bad [...]]]></description>
			<content:encoded><![CDATA[<p><img src="http://www.menukarma.com/blog/wp-content/uploads/2008/01/food-label.jpg" alt="Food Label" /></p>
<p>Government-imposed <a href="http://www.cfsan.fda.gov/~dms/fdnewlab.html" title="food labeling" target="_blank">food labeling</a> requirements have had a profound influence on the packaged food industry.  They have also trained the consumer to expect nutritional information to be available whenever they make a food purchase.  It will probably be a long time before restaurants are <strong>required</strong> to disclose nutritional information, but it&#8217;s not a bad time to think about doing it <em>voluntarily</em> &#8212; like on your web site.</p>
<p>I can confirm that search engine queries containing the terms &#8220;nutrition&#8221; and &#8220;calories&#8221; are definitely on the rise.  People are coming to menukarma searching for nutritional information about specific prepared foods (especially ethnic foods), and they are also looking for nutritional information about the food from specific restaurants and chains.</p>
<p>I can tell you that the most nutritionally scrutinized menu on menukarma is the <a href="http://www.menukarma.com/menus/menu-for-ihop-in-los-angeles-23" title="IHOP menu" target="_blank">IHOP menu</a>.  What I cannot tell from my referrer logs is whether people are looking up the calories and fat of a Grilled Turkey Super Stacker with hopefulness <strong> before</strong> they indulge, or <strong>afterwards, </strong>with guilt and regret.</p>
<p>I&#8217;ll leave that for the good folks at IHOP to worry about.</p>
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		<title>Does your restaurant need a web site?</title>
		<link>http://www.menukarma.com/blog/restaurant-marketing/does-your-restaurant-need-a-web-site/</link>
		<comments>http://www.menukarma.com/blog/restaurant-marketing/does-your-restaurant-need-a-web-site/#comments</comments>
		<pubDate>Tue, 08 Jan 2008 08:50:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Restaurant Marketing]]></category>

		<guid isPermaLink="false">http://www.menukarma.com/blog/restaurant-marketing/does-your-restaurant-need-a-web-site/</guid>
		<description><![CDATA[I tried to stir up some discussion about restaurant web sites recently on a popular food service industry forum, but the topic sparked little interest.   It seems word of mouth is still king in the marketing mix, to which I responded: &#8220;I guess the question is not so much whether word of mouth [...]]]></description>
			<content:encoded><![CDATA[<p>I tried to stir up some discussion about restaurant web sites recently on a popular food service industry forum, but the <a href="http://www.foodservicei.com/forums/showthread.php?t=16513" title="Restaurant Web Sites" target="_blank">topic</a> sparked little interest.   It seems <strong>word of mouth</strong> is still king in the marketing mix, to which I responded: &#8220;I guess the question is not so much whether word of mouth is still more important than having a web site. Of course the answer to that is &#8216;Yes!&#8217; The question is whether the potential benefits of having some sort of an online strategy are still so negligible that the average overwrought restaurateur should continue to ignore them?&#8221;</p>
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